Key requirement: Must have 2+ years of experience building creative briefs for Meta ads and doing structured competitor/market analysis. Not a graphic design role — this is strategy + research.
What you’ll do
- Research the market, teardown competitor ads, and identify winning angles.
- Write detailed creative briefs for the video editor and media buyers.
- Mine Facebook Ad Library, TikTok Creative Centre, and third-party intelligence tools daily.
- Build an ongoing swipe file of winning hooks, formats and angles by niche.
- Partner with media buyers on which creatives to double down on and which to kill.
- Translate performance data back into the next week’s creative strategy.
What we need from you
- Minimum 2 years in creative strategy, performance marketing, or ad concepting.
- Fluent with the Meta ad ecosystem — account structure, campaign types, creative formats.
- Experience with structured market research and competitor analysis.
- Strong writing — briefs, hooks, ad copy drafts.
- Comfortable with ad spy tools (Facebook Ad Library, Minea, Dropispy, PiPiAds).
What we offer
- ₹30,000–55,000 per month, based on experience.
- Direct influence on what we test and scale.
- Access to our full ad intelligence stack.
- A seat at the table with the founders on brand and portfolio direction.
Work schedule
- Thane office, near Thane railway station.
- 6 days per week (Sunday off).
- 10am – 7pm, on-site mandatory.
Read before applying
This is an on-site role in Thane, Mumbai. 6 days per week (Sunday off). No remote work. No hybrid options. No exceptions. If you cannot come to the Thane office daily, please do not fill out this form.